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Patek Philippe

Patek Philippe is a prestigious Swiss luxury watch manufacturer founded in 1851. The company promotes its watches with the baseline "You actually never own a Patek. You merely look after it for the next generation." The manufacturer promotes a Patek Philippe watch as a treasure for (beyond) life with appeals to emotion and heritage.

  • Website
  • Country: Switzerland
  • Sectors:
    • accessories
  • Maturity level: Established

Combined strategies

Circular Value Creation Strategies

  • Optimal product use
    Optimal product use

    Decreasing the amount of products needed for delivering a given amount of value. This can be realized in several ways, e.g. by shared use, by extension of the product’s lifetime,...  

Value Proposition Strategies

  • Branding (eco/premium)
    Branding (eco/premium)

    Enabling a price premium by highlighting/guaranteeing quality and or environmental claims (e.g. certificates, environmental stewardship,...).

Value network strategies